A demand-gen lead knows the leads are there; the problem is follow-up. Manual nurture falls behind, timing slips, and good prospects go cold.
HeadshotMarketing is built around a visual journey canvas. The lead drops in a trigger — a form fill, a page visit, a QR scan on a poster, a store visit, a score change or a resolved support ticket — then branches the journey with conditions, adds waits, and fires steps across email, SMS, WhatsApp, social audiences, ads and sales tasks. Experiments test which path works better.
Personalisation draws on each contact's data, behaviour and location, and journeys respect consent and suppress anyone with an open complaint. Once it is live, the journey runs itself and reports into the same funnels as everything else.
This is an illustrative scenario, not a customer story.
Do it yourself
Build a behavioral, multi-step nurture in the visual workflow builder — triggers, branching, delays, and cross-channel actions — so every lead is followed up automatically without anyone sending by hand.
Open Automation from the sidebar to see your workflows and start a new one.
You should see: Your automation workspace opens with existing workflows and an entry point to build a new journey.
Ready to make this your story?